Vending

Mini Melts, Magnum partner on frozen treats vending

Photo: Adobe Stock

May 13, 2026

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Mini Melts USA and The Magnum Ice Cream Company have entered into a strategic partnership to expand the distribution of premium frozen treats through automated retail channels across the United States, according to a press release, with the rollout scheduled to begin in summer 2026.

Under the agreement, Mini Melts USA will operate Magnum-branded vending machines nationwide as part of Magnum's effort to grow its out-of-home sales presence. The machines will feature products from the company's portfolio, including Good Humor novelty bars and Ben & Jerry's ice cream pints, targeting consumers in high-traffic locations.

The companies said the partnership combines Mini Melts USA's expertise in frozen vending operations and distribution with Magnum's global portfolio of ice cream brands. The agreement will also expand the availability of Mini Melts' beaded ice cream products in new markets and channels.

Mini Melts USA, founded in 2004 and headquartered in the Philadelphia metro area, distributes its products through kiosks, grab-and-go freezers and custom carts across more than 35,000 U.S. locations.

The Magnum Ice Cream Company, headquartered in Amsterdam, operates in 80 markets worldwide and owns brands including Magnum, Ben & Jerry's, Cornetto and Heartbrand.