Vending

Underwear vending machine arrives at Ahmedabad airport

Photo: Adobe Stock

November 8, 2024

Bummer, a direct-to-consumer underwear brand, has launched vending machines in India that allow consumers to purchase underwear at their convenience, according to a Fashion Network report.

Bummer's first vending machine has been installed at the Ahmedabad airport and the brand plans to expand to other major India cities such as Mumbai, Delhi and Bangalore.

"At Bummer, we believe shopping for innerwear should be as effortless as grabbing a bottle of water," Sulay Lavsi, founder and CEO of Bummer, told the news outlet. "With our vending machines, we are making quality innerwear accessible for everyone on the go."