TouchTunes Unveils Attract TV Beacons And New Jukebox Services At Amusement Expo 2015

PRESS RELEASE

Following is a description of new TouchTunes services and updates to existing products, in the company's own words, on display at Amusement Expo.

ATTRACT TV

Attract TV is an exciting new TouchTunes service that gives venues a modern, easy-to-use digital messaging platform that also engages customers with music and interactive social content. Attract TV is free to use -- there are no monthly subscription fees -- and works with the TouchTunes jukebox and the TouchTunes mobile app to enhance the music and social experience in venues.

The Attract TV experience consists of venue messaging, interactive content and social streaming, and music and jukebox promotions.

Venue Messaging provides a digital messaging platform that allows venues to deliver dynamic, custom messages in their venues on everything from food and drink specials to upcoming events to league announcements and more.

Interactive Content and Social Streaming provide engaging content and allow users to post pictures and messages to the TV screen using Twitter and Instagram. This user-generated content will appear on the Attract TV screen, along with other social media feeds of interest to the venue such as entertainment, sports and news.

Music/Jukebox Promotions show music content such as what's "Now Playing" on the jukebox, what songs are coming up, new releases, top mobile users and more.

PROXIMITY NETWORK

The TouchTunes Proximity Network consists of small devices (called beacons) that broadcast a distinct serial number over Bluetooth. When a TouchTunes mobile app user is at or near a venue with a TouchTunes beacon, the TouchTunes mobile app will detect the beacon signal. This allows for messages to be sent to mobile app users, which are designed to provide an enhanced app experience and in turn, help generate more user engagement and plays.

MUSIC EXPERIENCE: OpenStage 2

TouchTunes creates a music experience that is fun, intuitive and relevant for today's consumers. With dynamic learning, a bright and easy-to-use interface and industry leading reliability, our OpenStage 2 software draws patrons to the jukebox and drives more engagement and plays. The OpenStage 2 experience is now available on Virtuo jukeboxes, as well as on the Playdium jukebox.

OpenStage 2 is a next-generation entertainment platform engages users with a modern, relevant and fun experience. It features operator-selected profiles that put the most relevant music content in front of users. Its self-learning capability highlights the songs and artists that patrons want to hear most. Music content and search results change based on the jukebox's history, creating a highly customized experience.

PLAYDIUM

Playdium is a next generation platform for in-venue entertainment that provides new and engaging experiences for users. It has a slim, sophisticated design with a 23" touchscreen, subtle lighting and angled reflective surfaces that make it right for almost any venue. A single, quick-release core module increases reliability by eliminating the most common points of failure. The single core design combined with advanced diagnostics is a breakthrough for simple service and support.

VIRTUO

The Virtuo jukebox is a showpiece of form and function that commands attention in venues, transforming the way consumers enjoy their nights out. Its 26" horizontal format touchscreen stands out and encourages social interaction, making it even easier to take photos. The sleek design appeals to locations and consumers alike, with a top LED screen that shows what song is playing, other messaging and a dynamic equalizer that moves to the music.

TOUCHTUNES MOBILE

The TouchTunes mobile app is a proven, revolutionary way to increase engagement and revenue by enabling consumers to control the jukebox without leaving their seats. It's the No. 1 jukebox mobile app with more than 3.5 million downloads. The app is fun to use and loaded with features to help operators acquire new jukebox users, as well as reward and retain existing users. Key features include:
» Find TouchTunes locations, check in, search music, purchase credits and play a song, all from a smartphone.
» Best-in-class loyalty program motivates users to play more with bonus credits, views of the play queue, special play next tokens and status milestones.
» See what song is playing on the jukebox, along with the last song played and next song.

ENGAGEMENT PROGRAMS

TouchTunes Engagement Programs help operators add more value to their customers by extending the TouchTunes experience and engaging venues and patrons. TouchTunes featured three of its many engagement programs at Amusement Expo 2015.

The Bar Rewards program engages, rewards and activates bar staff to keep the jukebox relevant and earning. Weekly bonus credits and special capabilities like featuring bar staff playlists on the jukebox and mobile app are some of the ways we are engaging staff to keep the TouchTunes experience top of mind. We already have Bar Rewards members in thousands of venues and the program continues to grow.

The Raise Your Bar sweepstakes, in partnership with nightlife industry leader Jon Taffer, engaged venues with a high profile giveaway with a chance to win $30,000 in products and services for their bars. TouchTunes promoted this sweepstakes on jukeboxes, social media, via operator channels and partner channels, generating over 30,000 entries. The winning bar will be announced at the Nightclub & Bar show on Mar. 31.

The Breakout Band contest is a grassroots "jukebox battle of the bands" program that creates brand enthusiasts in venues across the country. In 2014, we partnered with PhotoFinish Records to launch the first ever Breakout Band contest. Over 200 bands entered the contest, promoted the jukebox and created excitement. They also generated plays in 7,200 locations. We'll be launching the 2015 Breakout Band contest later this spring, so stay tuned.

ABOUT: TouchTunes is the largest in-venue interactive music and entertainment platform, featured in over 71,000 bars and restaurants across North America and Europe. Its network supports a growing portfolio of location-based digital solutions that encourage social interactions through shared experiences. TouchTunes generates millions of paid song downloads per day and over 3.5 million people have downloaded the TouchTunes Android and iPhone apps, which allow users to choose the perfect soundtrack for their nights without ever leaving their seats. TouchTunes' award-winning products and services also offer a range of additional social entertainment experiences -- from an integrated photobooth to the first fully licensed commercial karaoke system -- while providing powerful advertising and promotional opportunities for consumer brands and music artists. TouchTunes is a privately held U.S. corporation with offices in New York, Chicago, Mountain View and Montreal. For further information, visit touchtunes.com.