Samsung Pay Kicks Off Seven-City Tour At Austin City Limits Music Festival

NEW YORK CITY -- Samsung Electronics America Inc. has kicked off a seven-city tour to celebrate the Sept. 28 launch of Samsung Pay in the United States. In Austin, Dallas, Atlanta, New York, Chicago, San Francisco and Los Angeles, consumers will have a chance to unlock special offers and prizes through the mobile payment system.

Samsung said it will partner with local retailers in each city to provide discounts on items and hands-on experiences to give consumers an opportunity to interact with Samsung Pay and demonstrate the convenience and safety of the service.

To make a payment on Samsung Pay, users swipe up, scan their fingerprint and pay. Samsung Pay is compatible with many existing and new terminals, including magnetic stripe, EMV and NFC devices.

"From Austin to Atlanta, from coffee shops to taco stands, Samsung Pay lets Galaxy owners pay with a wallet that's already in their hands -- on the card terminals retailers already have," said Samsung Electronics America vice-president of strategy and operations Narayanan Murugesan,. "It's simple, safe, and accepted almost anywhere you can swipe or tap your card."

The smartphone company kicked off the tour on Oct. 1 at Austin City Limits Music Festival with a special Samsung Pay Block Party at the South Congress Hotel. Samsung Pay is the official mobile payment solution for the festival.

Dates for the other tour stops are Dallas, Oct. 9-11; Atlanta, Oct. 16-18; New York, Oct. 23-25; Chicago, Oct. 30-Nov, 1; San Francisco, Nov. 6-8; and Los Angeles, Nov. 13-15.