Vending

PopCom deploys 7 PopShop Locals

Logo provided.

July 12, 2022

PopCom has deployed its PopShop Local concept, a digital pop-up shop hybrid between e-commerce and local brick-and-mortar storefronts, at seven new locations in the U.S., according to a Yahoo Life report.

The PopShop Local pop-ups are located at The Beverly Center in Los Angeles and The Metreon in San Francisco; John Glenn Columbus International Airport in Columbus, Ohio; Windward Mall in Kane'ohe, Hawaii; Tower City in Cleveland; Concord Mills in Concord, North Carolina and The Hilton Midtown in New York.

PopShops utilize facial recognition technology to capture consumer demographic information, machine learning to help deliver targeted content, blockchain technology to enable and identity verification and the sale of regulated products, the company explained.