February 11, 2015
TAGS: vending, Old Spice vending machine, vending gimmick, Procter and Gamble, Nature Exchange |
NEW YORK CITY -- Procter and Gamble's says it will bring "an outrageous display of nature to New York's concrete jungle" with its Nature Exchange vending machine that's heading to Grand Central Terminal.
In celebration of Old Spice's Fresher Collection, the machine will be located at the transportation hub's East Vanderbilt Hall from Feb. 12 to 14.
Commuters will have the opportunity to exchange nature's bounty, such as leaves, sticks, acorns and pine cones, for prizes ranging from guitars and telescopes, to a bungee jump vacation and European sports car decked out in Old Spice red.
Procter & Gamble acquired Old Spice in 1990 from Shulton Inc., original producer since 1934.