February 15, 2023
Riot Energy, maker of a plant-based energy drink, has found a novel way to market its products with vending machines — in a virtual store.
AlterVerse, a metaverse game provider, has created a virtual store for Riot Energy that features energy drink vending machines, according to a Medium report. The virtual store is located in AltreVerse's Sky City, a futuristic interplanetary hub that features diverse activities. Players can purchase land, build buildings, shop, socialize, create non-fungible tokens, trade items and more.
Players will be able to grab a drink, meet up with other enthusiasts and engage in explorations in the metaverse.