February 12, 2021
Multi-unit operator Lazarus Entertainment Group, which runs the Broadway Grand Prix and two water parks in the Myrtle Beach, South Carolina area, recently deployed cashless technology provided by Intercard Inc., according to a press release. Visitors can play 75 games in the park's 20,000 square foot arcade when they aren't zooming around the seven go-kart tracks, playing mini-golf or rock-climbing.
"We wanted to upgrade our whole arcade and bring in some new games and new attractions for our guests," Garrett Watts, director of operations, said in the press release "And we thought that adding a cashless system would go a long way for the ease of use for our guests, but also for our operations as well."
Within the next few years Watts expects to revamp the entire park operation and consolidate all attractions into the cashless system.
"The ability to incorporate the arcade and food and beverage and our outside operations into the cashless system would make our entire operation seamless as well as improve our efficiency and controls," he said.