January 22, 2025
Italian coffee roaster Lavazza and luxury car manufacturer Lamborghini have launched a limited-edition coffee blend, according to a press release. This collaboration follows an existing partnership established in June 2024, which designated Lavazza as Lamborghini's exclusive coffee provider.
The "Lavazza x Lamborghini" blend is a dark roast coffee characterized by its "rich, full-bodied flavor" and "powerful intensity," according to the press release. The companies emphasize shared values of "precision, quality, and delivering exceptional experiences" as the driving force behind this collaboration.
The partnership has already seen Lavazza coffee served at the Automobili Lamborghini Museum in Bologna, Italy, and integrated into various Lamborghini events worldwide.
The "Lavazza x Lamborghini" blend will be available for purchase exclusively on Lavazza's official website and Amazon starting January 21, 2025.