Music & Games

LAI Games win 7th AMOA innovator award

Award committee members Andy Dunford, left and Tommy Hendley, right, honor LAI Games’ Allison Timberlake and Chris Brady. Photo courtesy of LAI Games.

July 8, 2021

LAI Games won its seventh AMOA Innovator Award, this time for Angry Birds Coin Crash, at its debut at last week's Amusement Expo International held at the Las Vegas Convention Center, according to a press release.

"It is a privilege to be associated with our dynamic and talented R&D team who have now won the AMOA Innovator Award five times in the last five years," Chris Brady, vice president of sales for LAI Games, said in the release.

The award recognizes the efforts of manufacturers and suppliers in bringing exciting products to market for the amusement and entertainment industry.

The coin crash towers are built from the bottom up via a mechanism that deposits coins in a circle, one layer at a time. Tower heights can reach up to 1,200 coins, with multiple towers on the play field at once, inviting players to try their luck at winning them.