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Keurig Dr Pepper transitions to 100% recycled plastic bottles for Snapple and CORE

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October 27, 2020

Keurig Dr Pepper's Snapple and CORE brands are transitioning to bottles made of 100% recycled plastic, eliminating approximately 46.3 million pounds of virgin plastic used by KDP annually, according to a press release.

Snapple is available now in 100% recycled plastic 16-ounce bottles in West Coast markets and will continue to roll out in phases across the country through early next year. In addition, with production underway, CORE bottles made from 100% recycled plastic will be on shelves beginning in early 2021.

Across KDP's portfolio of more than 125 brands, 20% of the materials used in packaging is made from post-consumer recycled content. Transitioning to recycled plastic in Snapple and CORE bottles will increase that total by approximately four percentage points, moving the company closer to achieving its goal of 30% PCR packaging across its portfolio by 2025.

Each Snapple and CORE rPET bottle will feature a How2Recycle label, a labeling system that communicates recycling instructions to consumers.