Coffee Service

Keurig Dr Pepper to acquire JDE Peet's, split into 2 independent companies

Photo: KDP

August 26, 2025

Keurig Dr Pepper will acquire JDE Peet's in an all-cash transaction valued at $16.8 billion, according to a press release.

The deal will combine KDP's North American single-serve coffee platform with JDE Peet's global portfolio of coffee brands.

Following the acquisition, Keurig Dr Pepper plans to separate into two, independent publicly traded companies. One will be a North American beverage company, referred to as "Beverage Co.," and the other will be a global coffee company, referred to as "Global Coffee Co.," which is projected to be the world's largest pure-play coffee company.

The separation is intended to position each company for distinct growth, with tailored strategies for their respective markets. "Beverage Co." will focus on the North American refreshment beverage market, while "Global Coffee Co." will have a global footprint in over 100 countries.

"Today's announcement marks a transformational moment in the beverage industry, as we build on KDP's disruptive legacy by creating two winning companies, including a new global coffee champion," Tim Cofer, CEO of KDP, said in the release. The acquisition is expected to create significant value for shareholders and generate approximately $400 million in cost synergies within three years.

Upon separation, Tim Cofer will become the CEO of "Beverage Co.," and Sudhanshu Priyadarshi will serve as the CEO of "Global Coffee Co."