Coffee Service

Illy Art Collection introduces art work on espresso cups

November 9, 2020

The illy Art Collection, signature espresso cups numbered and signed by over 100 internationally renowned artists, now features the work of artist Stefan Sagmeister, who uses the blank canvas of the illy espresso cup to express a deliberately disruptive concept, "Now=Better."

What Sagmeister seeks to suggest is to take some time, even during a coffee break, to try to change your vision of the world by looking at it from a long-term perspective, according to a press release.

The minimalist decorations of the saucer, made of precious minerals, are mirrored on the titanium surface of the cup. In a play on perspective, the outline of the graphic creeps up the side demonstrating curves in growth and data of a progressive improvement over a long period.

"This message is nourished in small daily gestures like drinking a coffee which, with illy, becomes a moment of inspiration, a stimulus to find happiness in everyday life, an invitation to live each minute to the fullest," Massimiliano Pogliani, CEO of illycaffè, said in the release.

Image courtesy of illy.