January 2, 2024
Five Star Food Service Inc., a Chattanooga, Tennessee-based provider of workplace food and beverage solutions serving the Southeast, has rebranded as Five Star Breaktime Solutions, according to a press release. The name change, a first for the company in its 30-year history, is accompanied by a refreshed visual identity including a new company logo and updated brand colors.
The new brand name represents the company's commitment to delivering a range of custom solutions focused on enhancing breaktime experiences, fostering employee well-being and promoting a sense of community within the workplace.
The modern logo design is rooted in the company's heritage leveraging a sleek version of its familiar forward-leaning star icon symbolizing the company's commitment to innovation.