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Embed Plans Booking Boss Platform Rollout At IAAPA Expo Europe

SINGAPORE -- Embed has announced that Booking Boss , its ticketing and booking management platform for the attractions and entertainment industry, will make its debut at IAAPA Expo Europe 2019 in Paris, France. The show, organized by the International Association of Amusement Parks and Attractions, is set for Sept. 17 through 19 at Paris Expo Port de Versailles exhibition center. Booking Boss, owned by Embed parent company Helix Leisure, is a comprehensive Web-based solution for managing ticketing and b...

September 3, 2019

SINGAPORE -- Embed has announced that Booking Boss, its ticketing and booking management platform for the attractions and entertainment industry, will make its debut at IAAPA Expo Europe 2019 in Paris, France. The show, organized by the International Association of Amusement Parks and Attractions, is set for Sept. 17 through 19 at Paris Expo Port de Versailles exhibition center.

Booking Boss, owned by Embed parent company Helix Leisure, is a comprehensive Web-based solution for managing ticketing and bookings centrally in order to reduce lines on location, streamline the guest experience and increase profit margins. Its Channel Master feature connects directly to hundreds of online travel agencies and similar services, from Expedia, Tripadvisor and Viator to tour and activity distributors. It includes a B2B agent portal and net rate management enabling third parties to book, pay and print tickets.

"We recognize that managing an attraction and activity operation can be overwhelming," said Embed solutions group chief executive officer Renee Welsh. "That's why a solution like Booking Boss is necessary to streamline tickets into one place, improving operational efficiency so that you can focus on the guest experience." More information can be found online at

Booking Boss joins Embed's ToolKit integrated solution that connects all business touchpoints, from games management, real-time prize inventory control and mobile-enabled guest party planning and booking to point-of-sale facilities including bundles and upsell packages and game card kiosks. The system is described online at http:// www.embedcard.com

Embed experts will staff the company's Booth 2343 at Expo Europe to describe and demonstrate the line, including ToolKit. Visitors to IAAPA Expo Europe are invited to visit the Embed exhibit and enter a drawing for an iPad. Those wishing to make an appointment can do so by visiting www.embedcard.com/iaapa-expo-europe .


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