July 13, 2021
The Coca-Cola Co. has introduced a new recipe and packaging for Coca-Cola Zero Sugar, according to a press release.
The recipe will be available this month, with full nationwide distribution in the U.S. and Canada in August. All listed ingredients and nutritional information remain the same.
The packaging design is anchored by the iconic Coca Cola logo and red cues, with black Spencerian script signaling the Zero Sugar variety and "Now More Delicious" messaging. All Coca Cola Zero Sugar packaging will feature the streamlined graphics.
To celebrate and debut the launch of the new Coca Cola Zero Sugar, the brand will show up at "Manhattanhenge" today at 7:30 p.m. as New Yorkers gear up to check out the sunset. A banner plane will fly across to debut the new and improved taste and look, towing a sign that says, "Best Coke Ever?" followed by the unveil of the Coca Cola Zero Sugar can at sunset.