Vending

Coca-Cola to launch hard seltzer product next year

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September 22, 2020

The Coca-Cola Co. will launch its first hard seltzer in the U.S. in the first half of next year, CEO James Quincey said yesterday, according to a CNBC report.

The company has not had a presence in that product category since it sold off its wine business in the early 1980s.