ATLANTA -- Coca-Cola Co. and local bottlers are doing their parts to support relief efforts as southeast Texas and affected areas across the Gulf Coast begin to recover from Hurricane Harvey. The beverage giant's philanthropic arm, the Coca-Cola Foundation, has pledged $1 million to the American Red Cross, supporting local relief efforts. The funds will help provide immediate resources for food and shelter, and will aid in long-term rebuilding efforts. Additionally, the Coca-Cola system -- including Coca...
August 29, 2017
ATLANTA -- Coca-Cola Co. and local bottlers are doing their parts to support relief efforts as southeast Texas and affected areas across the Gulf Coast begin to recover from Hurricane Harvey.
The beverage giant's philanthropic arm, the Coca-Cola Foundation, has pledged $1 million to the American Red Cross, supporting local relief efforts. The funds will help provide immediate resources for food and shelter, and will aid in long-term rebuilding efforts.
Additionally, the Coca-Cola system -- including Coca-Cola Southwest Beverages, Coca-Cola Bottling Co. United, Coca-Cola North America and Fairlife -- has donated nearly 25,000 cases of water, milk, sports drinks and other beverages to people affected by the storm so far, with more expected in the coming days.
The Coca-Cola system also is supporting its 2,200 associates in affected areas, many of whom have been evacuated from their homes. The company is matching employee contributions made to the Coca-Cola Employee Disaster Relief Fund up to $100,000. Proceeds will go to help Coca-Cola system associates who are impacted by the storm.
Coca-Cola is also using its online charitable giving platform to support relief efforts during the aftermath of Hurricane Harvey. People can visit Coke.com/give and enter codes found under the caps of Coca-Cola beverages and convert them into real-time donations to the American Red Cross.