February 9, 2021
The Coca-Cola Co. has introduced its first package made from 100% rPET in the U.S., in a sippable portion size, according to a press release.
"On-the-go consumers have been telling us they want an option like this, because it's just the right amount for the 'snacking' occasion," said Tammy Lee, brand manager, Coca-Cola Trademark. "We believe this innovation delivers the double benefit of convenience and sustainability."
Coca-Cola North America's rPET innovations spans the portfolio and includes multiple brands and packaging sizes:
Coca-Cola trademark brands will roll out 20-ounce bottles made with 100% rPET in California, New York and Texas starting this month.
Dasani will launch 20-ounce 100% rPET bottles in New York, California and Texas in March.
The company's smartwater will launch 20-ounce 100% rPET bottles in New York and California in July.
Sprite will launch a 13.2-ounce 100% rPET clear bottle in New York, California and Florida this month. All Sprite packaging will transition to clear packaging, which is easier to be recycled and remade into new bottles, by the end of 2022.
Combined, these innovations represent a 20% reduction in the company's use of new plastic across its North American portfolio compared to 2018. They will collectively reduce 10,000 metric tons of greenhouse gas emissions annually in the United States — the equivalent of taking 2,120 cars off the road for one year — based on internal company tools and analysis.