Vending

Chinese vending machines to feature New Zealand meat

Image provided by iStock.

September 30, 2022

Consumers in Shanghai, China will soon be buying ready-to-eat meals with New Zealand lamb and beef from vending machines, according to an rnz.co.nz report.

Silver Fern Farms, Beef + Lamb NZ and Alliance, red meat exporters, are testing the machines.

Two Pure Box vending machines will be located in Shanghai business districts, said Michael Wan, a Beef + Lamb NZ spokeperson.

Customers will choose from six meals developed by Shanghai chef Jamie Pea. The meals mix Chinese ingredients with Western food trends.

The machines are among B+L NZ's initiatives to raise Chinese consumer demand.