Brand Vending Introduces Latest Sqwishland Series After 2-Year Pause

PHOENIX -- One of the best-selling bulk vending novelty lines is being expanded anew. Brand Vending Products has announced the rollout of a new Sqwishland series.

Sqwishland Polar is the first addition to the mega-popular Sqwishland vending line in nearly two years. It features 10 all-new high-latitude-themed characters, including a polar bear, reindeer, snowy owl and wolverine, along with narwhal, moose, arctic ram, snow fox and puffin, and a penguin, representing the South Pole.

These additions join the diverse population of Sqwishland, a virtual realm accessible through a website. Once initiated, visitors can take part in an ongoing massive multiplayer role-playing game, assuming the identity of their favorite Sqwishie characters and engaging in the pleasures and perils of the Sqwishland world.

Sqwishland grew out of the unexpected celebrity of several Brand bulk vending lines featuring soft-sculpted figurines.

With a suggested vend price of 50¢, the new 1" capsule series is expected to continue the sales success that propelled Sqwishland to its exalted status as the bestselling bulk line for seven years straight.

Sqwishland Polar figurines come in spherical heat-sealed capsules that load efficiently, yielding more product placement per bulk machine head; these capsules also resist accidental in-machine opening that can jam vending mechs.

"Sqwishland Polar has been in product development for almost two years," said Brand's Craig Goodman. "And good things come to those who wait. It takes time to develop characters for the most sought-after, best-selling line in bulk. Sqwishland Polar is the product of a lot of research and development."

Brand Vending Products can be contacted by calling (800) 967-3048. It is online at brandvendingproducts.com.