Coffee Service

Barrie House rebrands, launches products

Logo provided.

November 10, 2020

Barrie House Coffee Roasters is launching a product line and rebranded logo and packaging, according to a press release.

The rebrand reflects Barrie House's legacy as a family-owned, third-generation, New York-based coffee roaster that supports coffee farmers while paying tribute to the coffee cherry with its burgundy brand color.

Barrie House's product line offers coffees across three distinctive collections.

The Estate Blends, the first collection to launch, offers Fair Trade Organic coffees, balanced and complex, developed for precise taste profiles using a variety of different beans. These blends include:

• Clay Avenue: The origins of Barrie House trace back to Clay Avenue, a historic neighborhood in the Bronx where the company developed it first roasted blend.
• Morning Ritual: An upgraded version of breakfast blends.
• Arrosto Scuro: Italian for dark roast, the blend offers a dark, rich color and roasted aromas reminiscent of Old-World Italian espressos.
• Dark Mystery: Slow roasted to make a bold, dark cup.
• Espresso Roast: The darkest and richest roast blends of premium Arabica coffee beans from Asia and the Americas.

Additional products coming soon include:

• The Signature Flavors collection, made with Fair Trade and organic coffees, offers smooth, mild coffees infused with an assortment of delicious flavors that enhance the beans and delight the senses. They include: Jammin' Jamaican, Salted Caramel, Ultimate Hazelnut, French Vanilla and Single Origins that include: Ethiopian Yirgacheffe and Indonesian Sumatra.
• Seasonal Flavors include: Pumpkin Spice, Caramel Apple Strudel, Peppermint Bark and Winter Wonderland.

The Barrie House bagged coffees are available in 10-ounce and 2-pound bags, as well as 10-count and 22-count single serve capsules that are Keurig 2.0 compatible. Barrie House utilizes UPC bar codes on each capsule lid, to allow retailers flexibility in offering individual capsules for sale in a mix and match fashion.

The new Barrie House Fair Trade Organic product line will be available in select premium metro New York grocery and naturals retailers, along with a number of Sam's Club locations in the Southeast. The product line will also be available online at BarrieHouse.com, as well as many other online sites including Amazon, Sam's Club.com, Walmart.com and more.