Red Bull North America Expands Editions Lineup With New Flavors

SANTA MONICA, CA -- The energy drink producer has added three new flavors to its Red Bull Editions line. They include Red Bull Orange Edition, Cherry Edition and Yellow Edition, respectively featuring orange, wild cherry and tropical fruit flavors. The orange and cherry flavors contain zero calories and zero sugar.

They join Red Bull Editions Red (cranberry) and Blue (blueberry) and come in 12-fl.oz. and 8.4 fl.oz. cans.

The caffeine concentration is consistent across the entire Red Bull energy drink portfolio: 80mg. of caffeine in 8.4-fl.oz. cans and 114mg. in 12-fl.oz. cans -- about the same as a similarly sized home-brewed coffee.

Red Bull is sold in more than 166 countries. Last year, over 5.5 billion Red Bull cans were consumed globally; about 2 billion of those were consumed in the U.S.