Kimbles Food By Design Showcases Fit Pick-Branded Micromarket With Relaunch Event

PHOTO:Kimble Carter and CJ Carter create fanfare with relaunch of Fit Pick-branded micromarket.

Kimble Carter and his team celebrated the reopening of the company's year-old Fit Pick micromarket with new better-for-you options, including a product sampling from cosponsors Coca-Cola, General Mills and Kraft Heinz. The micromarket features a media screen and cashless payment technology, as well as a customer loyalty program from software provider Breakroom Provisions.

NAMA vice-president of marketing and public relations Roni Moore, senior manager of marketing and communications Kelly Doherty and regional legislative director Sheree Edwards and Georgia Automatic Merchandising Council lobbyist Andrew Long also attended the event.

"The relaunch was incredibly successful," said Kimble's Food by Design chief executive Kimble Carter. "Our customers were delighted with the new menu options and the client company continues to be very impressed as they saw most important ROI -- an enhanced workplace culture and improved health and wellness for employees."

Carter said that in the year since his company launched Fit Pick, he's already heard inspiring success stories, including an employee who lost 126 pounds, which she attributed in part to the better-for-you options made available in the micromarket.