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European Vending Giant Selecta Chooses Arishi As Global Technical Partner

LONDON -- Arishi , a technical solution provider for enterprise, retail, fintech and government, said European vending leader Selecta has chosen the company to be its digital technology partner to help continue boosting its presence in the market. As part of their work together, Arishi will service the needs of Selecta's global marketing teams across the 16 countries in which it operates, providing technical expertise to support them in growing their presence in the market. This includes implement...

December 16, 2019 by Emily Jed

LONDON -- Arishi, a technical solution provider for enterprise, retail, fintech and government, said European vending leader Selecta has chosen the company to be its digital technology partner to help continue boosting its presence in the market.

As part of their work together, Arishi will service the needs of Selecta's global marketing teams across the 16 countries in which it operates, providing technical expertise to support them in growing their presence in the market. This includes implementing solutions to enhance search visibility, sales attribution, and to streamline workflows inside the business, as well as working with Selecta on a range of future digital projects.

"We're very excited to be working with a company as established and wide reaching as Selecta," said Arishi managing director Andrew Elia. "Together, I believe we'll be able to combine our innovative, personal service with Selecta's broad experience to help take Selecta brands to new and inspiring places."

Selecta group marketing and communications manager Skye Sanders said: "Arishi has a history of excellent industry-leading work and look forward to seeing how they can bring British innovation, quality of service and attention to detail to our global projects. We're excited by the possibilities that this agreement will make to our marketing teams and projects, enabling faster and more efficient solutions to our technical requirements."

Headquartered in Switzerland since 1957, Selecta is the European market leader in unattended self-service coffee and convenience food solutions in the workplace and in public spaces. Spanning 16 countries, Selecta serves more than 10 million consumers a day on average through its 460,000 points of sale across Europe.