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Joyride Coffee Promotes Cold Brew Kegs In 'Upgrade My Office Space' Contest

Posted On: 6/13/2016

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TAGS: office refreshment trends, cold brew coffee, Upgrade My Office Space contest, Joyride Coffee, coffee kegs, #UpgradeMyOffice, #UpgradeYourOffice, David Adam, Noah Belanich

NEW YORK CITY -- "Upgrade My Office Space" gives workplace consumers across Joyride Coffee's existing service area in the New York, San Francisco and Los Angeles markets the chance to win a year's supply of cold brew coffee -- on tap -- for their offices. The contest kicked off last week.

Office workers living in the three cities can get in on the action by following @joyridecoffee and posting online for the chance to be entered. One grand prize winner will receive one year of cold brew coffee kegs and a Joyride Coffee "Craft on Draft" system for their office ($4,080 value). An additional 100 entrants will receive one keg of nitro cold brew coffee for their offices ($165 value)

Workplace consumers can enter to win by creating their own photo or video depicting how they are getting rid of their "bad "office coffee, or by simply sharing their favorite photo or video posted with the #UpgradeMyOffice or #UpgradeYourOffice hashtags. Entrants can post on Instagram, Twitter or Facebook, as long as they tag @joyridecoffee and include #UpgradeMyOffice or #UpgradeYourOffice.

The contest will run through July 1. Winners will be drawn at random from qualifying entries and announced on July 15. Prizes will only be redeemable at offices within Joyride's existing service areas throughout the New York City, San Francisco and Los Angeles metro areas.

To launch the contest, founders David, Adam and Noah Belanich created a short video to illustrate their disdain for "bad" office coffee, inspired by one of the most memorable scenes from the cult classic film "Office Space."

The three brothers started the company in New York City in 2011 with a food truck that they later sold to set up a brick-and-mortar operation focused on delivering premium coffees directly to offices.