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Betson Rebooks Branding Expert Leigh As Northeast Expo Presenter

Posted On: 8/5/2011

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Jack K. Leigh III, The Service Factor, Betson Enterprises, vending machine sales, office coffee service, vending business, OCS products, vending trade show, Crowne Plaza Meadowlands Hotel and Exhibition Center, Steven Betti, Betson, Imperial Parts & Service, Northeast Coffee Service & Vending Expo

CARLSTADT, NJ -- Betson Enterprises reports that Jack K. Leigh III will return to the company's Northeast Coffee Service and Vending Expo educational program faculty. The event is set for Aug. 31 at the Crowne Plaza Meadowlands Hotel and Exhibition Center in Secaucus, NJ.

Leigh, president of The Service Factor LLC (Glen Ridge, NJ), will host a seminar titled "Reinvigorating Your Brand" at the Betson exposition. His presentation at last year's inaugural Betson NECV was acclaimed by those in attendance. Lee is an industry veteran with extensive operating and sales representation experience.

Betson reports that registration for the show is running ahead of 2010's, and includes operators from all parts of the NJ, NY and CT tri-state region. Those who have not registered may do so online at the show's website, nysava.org/ne_2011.

The exhibitor list is growing, too, and the show organizer urges suppliers who wish to showcase their wares at NECV to act promptly, since display space is at a premium. Information on exhibiting may be had by calling Betson's Erica Tarabocchia at (201) 438-1300, x3418 or emailing etarabocchia@betson.com.

Founded 75 years ago, Betson Enterprises today maintains 11 distribution offices across the United States to sell and service vending, coffee and espresso equipment and products, as well as parts and accessories.