Think Coffee Kicks Off Huskee Cup Exchange Program In Big Apple

Posted On: 8/30/2019

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SWAP IT OUT: Anyone who brings in a used Huskee Cup to Think Coffee's pilot location will have their beverage served in a clean, sanitized replacement.

NEW YORK, CITY -- Think Coffee is piloting the Huskee Cup Swap program at its 73 8th Ave. location near 14th St. in Manhattan, with all of its 10 other locations throughout the city to follow soon. Under this innovative program, anyone who brings in a used Huskee Cup will have their beverage served in a clean, sanitized replacement. Earth-conscious customers who want to avoid single-use cups no longer have to worry about cleaning their own travel mug because Think Coffee takes care of the dirty work for them.

According the Think Coffee, an estimated 600 billion coffee cups end up in landfills each year because they cannot be recycled. The aim of the Think Coffee Huskee Cup Swap is to put a small dent in this waste by reducing the reliance on single-use coffee cups.

Available for purchase for $15 at Think Coffee, Huskee Cups are made out of 50% coffee husk (waste from the coffee production process) and 50% post-consumer plastic. They are designed for durability and cleanability and can be turned back into new Huskee Cups at the end of their useful life.

Think Coffee has been a leader in environmental sustainability in the coffee industry, composting cups, lids and other packaging for the past seven years.