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Star Foods Backs Dairy Council's 'Fuel Up To Play 60' School Program

Posted On: 4/17/2013

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TAGS: vending, Star Food Healthy Expres, Fuel Up to Play 60, FUTP 60, in-school nutrition program, National Dairy Council, National Football League, Joe Gilbert, school meals, reimbursable meal programs, VE South, milk vending

FORT LAUDERDALE, FL -- Star Food Healthy Express has announced its support of the "Fuel Up to Play 60" in-school nutrition program launched by the National Dairy Council and the National Football League.

"Since the beginning our goal has been to 'Feed More Kids'," said Joe Gilbert, vice-president of Star Food Healthy Express. "We started this seven years ago because we saw where vending could fill a large need in schools for kids on the reimbursable meal programs."

Star Food Healthy Express is a division of VE South. The system works with most POS systems and ties directly to a school's meal program administrative software to verify, serve and account for meals to the nearly 69% of students enrolled in reimbursable meal programs, Gilbert explained. "By supporting FUTP 60, we will be able to reach even more kids who really need a healthy meal or snack, including nutritious dairy products like low-fat milk and yogurt. This is definitely a 'win' for everyone."

FUTP 60 is a school wellness program conducted the National Dairy Council, the National Football League and regional dairy councils around the country, in collaboration with the United States Department of Agriculture. It encourages youngsters to choose nutrient-rich foods first, and get out and play for at least 60 minutes each day. It presently is in place at more than 73,000 schools.

Across the U.S., schools face tremendous challenges to meet economic, health and academic demands, Star Food pointed out; and many lack the funds to implement wellness policies. Programs such as FUTP 60 empower students to make positive changes to improve nutrition and physical activity.

"School wellness policies make it possible for students and schools to have access to healthy foods, and to find opportunities to help them stay active throughout the day," said National Dairy Council president Jean Ragalie."Collaborating with Star Food allows us to provide the FUTP 60 schools with an additional resource for providing students with healthy meal options."

As a supporter of FUTP 60, Star Food will expand into schools nationwide, giving students easy access to nutritious and visually appealing meals and snacks.

Fuel Up to Play 60 is supported by such health and nutrition organizations as Action for Healthy Kids, the American Academy of Family Physicians, American Academy of Pediatrics and Academy of Nutrition and Dietetics Association/Foundation, as well as the National Hispanic Medical Association, National Medical Association and School Nutrition Association. The program maintains a website at

The National Dairy Council is a nonprofit organization, founded by dairy farmers.