Slim Jim Grows Up With New Premium Smoked Sticks

Posted On: 10/12/2017

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/Uploads/Public/Images/Articles/2017%20Article%20Photos/Slim%20Jim%20Grows%20Up%20With%20New%20Premium%20Smoked%20Sticks.jpgCHICAGO -- Conagra Brands Inc. is introducing Slim Jim Premium Smoked Sticks featuring premium cuts of grass-fed beef or pork with contemporary flavors.

The meat snacks contain no artificial colors or flavors or added MSG. Each serving contains at least 10g. of protein. They are slow-cooked for more than 14 hours and seasoned with the perfect balance of herbs, spices, and peppers to deliver an elevated flavor experience.

They're available in smokehouse original beef, flavored with a sweet and savory combination of brown sugar and soy sauce with a hint of spice; Thai-style chili pork, seasoned with sweet chili, garlic and spicy red peppers; and Memphis-style BBQ beef, flavored with a dry rub seasoning blend.

The new Slim Jim line is packaged in 1.2-oz. and 4.1-oz. resealable packs priced at $1.79 and $4.99, respectively.

"For many Slim Jim fans, as they leave their teenage years, taste preferences change," said Slim Jim senior brand manager Adam Beane. "Premium Smoked Sticks deliver high quality ingredients, sophisticated flavors and a less greasy experience, all with the easy-to-eat convenience of a stick."

The new sticks are part of a recent acquisition of the protein-based snacking business Thanasi Foods LLC, maker of Duke's Premium Smoked Meats and BIGS seeds.

Conagra Brands' growing portfolio of protein-based snacks includes Slim Jim, Duke's, Penrose Pickled Sausages, BIGS, and DAVID Seeds.