Shekel Brainweigh Brings Autonomous Shopping, AI Retail Breakthroughs To NRF

Posted On: 1/9/2020

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NEW YORK CITY -- Shekel Brainweigh Ltd., a leader in advanced weighing technology, will unveil its breakthrough autonomous shopping and artificial-intelligence products at NRF 2020 Vision (Retail’s Big Show) at New York City’s Jacob K. Javits Convention Center, Jan. 12-14. Shekel’s solutions are integrated into visionary products from retail tech leaders, including Intel, HP and Hitachi and will be on full display at partner booths and at its own booth #5880.

For more than 40 years, Shekel has led the global market in developing scale and weighing technology. The company provides weighing solutions to the highly regulated retail and healthcare markets via global giants such as Toshiba, Fujitsu, Diebold Nixdorf and others.

Utilizing its experience in weighing technology, Shekel Brainweigh is introducing a suite of new products aimed at meeting the challenges that traditional retailers face today, such as store automation and operational excellence -- including overstock and understock issues, loss prevention and enhancing the consumer experience.

By leveraging its unique technologies integrating IoT load sensors, embedded smart shelf software, AI and deep-learning algorithms, Shekel enlightens retail shelves into actionable insights. With its ability to identify products by weight, Shekel digitally transforms the store into a real-time, data-services-based business.

At NRF, Shekel will collaborate with Hitachi to launch a revolutionary way to purchase vending items and introduce an autonomous micromarket solution using trusted non-intrusive consumer identification sensors and product aware technologies for increased accuracy and a better overall customer shopping experience.

Partnering with Edgify, Shekel will introduce a distributed machine-learning, cloudless retail solution that automatically recognizes products and allows the existing retailer’s hardware to teach itself on how to recognize new products. The Edgify solution, introduced to the world of retail through Shekel, allows retailers to start using computer vision-based checkout processes without the hassle of new infrastructure or any privacy concerns involved with cloud-based training. The Edgify Framework reduces near 95% of time at till and increases the accuracy of product recognition to 100%, which will reportedly reduce loss by nearly 45%.

Shekel solutions for Autonomous Shopping and Superior Customer Experience will be on display at the following locations:

Shekel Brainweigh Ltd., Booth 5880

Intel, Booths 4637, 4748

Hitachi America, Ltd, Booth 5882

HP Inc., Booth, Booth 4255

Israeli Export Institute, Booth 7200