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SEVA Sets Stage For Lively Confab: Aug. 3-5

Posted On: 6/17/2011

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Southeast Vending Association, SEVA conference, vending, vending machine business, National Automatic Merchandising Association, NAMA, Dan Mathews, Canteen Vending Services, Tom Barlow, Coca-Cola Co., Brad Ellis, Crane Merchandising Systems, Crane Co., Joe Theismann

DESTIN, FL -- The Southeast Vending Association will return to the Sandestin Resort here Aug. 3 to 5 for its annual convention. Organizers have lined up an informative educational program complemented by a fun-filled mix of social events.

Kicking off the event on Wednesday is the Wilbur Langston Memorial Golf Tournament, followed by an opening party with a dinner buffet and live entertainment.

Business gets under way on Thursday with a comprehensive overview on new initiatives from the National Automatic Merchandising Association, presented by NAMA executive vice-president and COO Dan Mathews. The session will include updates on NAMA's new industry growth strategy and federal legislative challenges and accomplishments.

The six SEVA state associations will hold individual meetings. They include the Alabama Vending Association, Automatic Merchandising Association of Florida, Georgia Automatic Merchandising Council, Mississippi Automatic Merchandising Association, Tennessee Automatic Merchandising Association and Vending Machine Operators of Louisiana.

Keynoting the event with an inspirational speech on "The Challenge of Change" will be Joe Theismann, NFL quarterback and broadcaster. Convention-goers will have an opportunity to hobnob with the football legend following his presentation.

Another educational highlight will be a primer on maximizing profit through route efficiencies presented by Brad Bachtelle of Bachtelle and Assoc., a vending industry and OCS research consultant.

Rounding out the learning opportunities will be a panel discussion on strategies and future opportunities in vending. Panelists include senior industry leaders Dennis Hogan, chief executive of Canteen Vending Services, Tom Barlow of Coca-Cola Co. and Brad Ellis of Crane Merchandising Systems. The discussion will focus on new technologies, strategies and opportunities that exist within the current and future vending environments for both operators and suppliers.

Lively social gatherings will abound during the three-day confab, including a sponsor-appreciation reception on Thursday with a murder mystery theme, after which suppliers and operators will catch up on business and network in an informal atmosphere. The fun continues on Friday afternoon with a beach volleyball tournament, followed by a luau featuring hula and fire dancers and Polynesian buffet.

A detailed convention agenda and registration information are available at