Pepsi Makes Big Commitment To Reduce Sugar

Posted On: 10/27/2016

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TAGS: PepsiCo, sugary beverages, Pepsi sugar reduction plan, Pepsi aspartame productions, Coca-Cola, Pepsi Cola, soda consumption, Frito-Lay

PURCHASE, NY -- PepsiCo announced this week that by 2025 two thirds of its drinks will have 100 calories or fewer from added sugar, per 12-fl.oz. serving. Sugary beverages currently make up 40% of PepsiCo's drinks.

The move is part of a wider trend in the beverage industry to address declining soda consumption, prompted by a growing body of scientific studies linking excess sugar consumption to harmful health impacts. At the same time, once-popular diet beverages are falling out of favor. Pepsi announced last year it would stop using the artificial sweetener aspartame due to declining sales and health concerns.

However, PepsiCo reintroduced aspartame to some products in September, claiming consumers wanted more choices. SEE STORY

Total soda volume consumed in the U.S. in 2015 fell 1.2%, compared with a drop of 0.9% in 2014, according to Beverage Digest. Americans consumed 1% less volume of Coca-Cola, while Pepsi Cola consumption declined 3.2%. Pepsi and rival Coke have been responding by diversifying their product ranges and focusing on growing sales of iced tea, coffee and bottled water, among other "better-for-you" alternatives.

PepsiCo also said its Frito-Lay division would reduce levels of saturated fat and sodium in the majority of its snack products over the next decade.

"The company will continue to refine its food and beverage choices to meet changing consumer needs by reducing added sugars, saturated fat and sodium levels in its product portfolio," Pepsi said.