Paul Novick Joins Betson As Vice-President Of Sales And Sales Operations

Posted On: 1/18/2019

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CARLSTADT, NJ -- Betson Enterprises has appointed Paul Novick vice-president of sales and sales operations. He will oversee critical planning to maximize sales performance. His responsibilities will include sales process optimization, sales training and sales program implementation.

Novick comes to Betson from Kärcher North America (Denver), where he spent the past five years leading sales and sales management training as leader of the company's customization and launch team. He facilitated, created and developed training programs for direct, account management, customer service and distribution sales as well as sales management personnel, and provided ongoing training for Kärcher's CRM program. Prior to that, he held senior management positions with leading companies including Cendant, Realogy, AIG and Marriott.

"Betson continues to evolve and grow as a company," said Jonathan Betti, vice-president of sales and business development.  "Paul brings a wealth of knowledge and experience in sales management, training and program development which he’ll utilize to strengthen the great things our sales team is currently doing."

Betson Enterprises, a division of H. Betti Industries Inc., was founded in 1934. Today, it is a leader in providing profitable solutions to the location-based entertainment industry. Betson's comprehensive product lines include amusement games, vending equipment, parts, and billiards. Its nationwide network of sales and distribution offices offer client-specific consultative solutions for design, installation, service and export of equipment.