Generation Next Readies Corporate-Owned Frozen Dessert Vending Machines For Deployment

Posted On: 11/27/2018

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SAN DIEGO -- Generation Next Franchise Brands Inc. is rolling out a new, company-owned portfolio of its Reis & Irvy's frozen dessert vending machines.
The company-owned portfolio will initially launch with 12 Reis & Irvy's-branded machines that will serve frozen yogurt, ice cream, sorbet, gelato, organic almond milk-based frozen desserts and other, yet-to-be-announced products. Generation Next said the machines will be installed in a variety of location categories including hospitals, colleges, family fun centers, large corporate facilities, military bases and airport locations where Reis & Irvy's does not have independent operators or franchisees.
Generation Next chief executive Nick Yates said company-owned equipment will allow Generation Next to more easily pilot new products and marketing strategies, as well as develop and refine best practices, new technologies and flavor profiling that can be passed on to its Reis & Irvy's franchisees. Additionally, it will allow Generation Next to fill gaps in its national footprint that its current franchisees across the country cannot fill.
Locations for the company-owned machines will be secured by the Reis & Irvy's team, and machines and special location agreements will be owned and held by Generation Next's wholly owned subsidiary, 19 Degrees Inc. Routine stockings, service and cleaning of the robotic kiosks will be performed by independent service providers under contract with the company and its subsidiary.
Prior to officially establishing the company-owned equipment portfolio, the company operated its own Reis & Irvy's robotic kiosks as part of a beta test in 2017 and a testbed aimed at analyzing customer behaviors and preferences, as well as to benchmark sales and revenue expectations on a per-kiosk basis.
To date, Generation Next said it has appointed more than 285 domestic franchisees and sold exclusive territory licenses in Canada, Israel and Australia.