Generation Next Grants Franchisee Exclusive Reis & Irvy's Territory For Philly Market

Posted On: 11/21/2017

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SAN DIEGO -- Generation Next Franchise Brands Inc. said Robotic Desserts LLC will serve as exclusive franchisee, distributor and operator of Reis & Irvy's frozen yogurt vending machines within Philadelphia through the end of 2022.

The agreement is reportedly worth approximately $4.1 million to Generation Next Franchise Brands.  It specifies that Robotic Desserts will purchase a minimum number of 84 units within the five-year term and will represent the frozen yogurt robot technology within its territory using the Reis & Irvy's brand.

Robotic Desserts' owners, brothers Peter and Stuart Shapiro, were among the first Reis & Irvy's franchisees when the brand was first launched in 2016. Generation Next Franchise Brands said the new Philadelphia exclusive agreement represents the largest number of machines that will be managed by a single franchisee to date.

Reis & Irvy's vending machines dispense single servings of frozen yogurt, ice cream and sorbet, with a choice of six toppings, in less than 60 seconds. Generation Next says it has about 200 franchisees within both national and international markets, representing more than 850 pending installations of the machine.