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Issue Date: Vol. 53, No. 10, October 2013, Posted On: 9/16/2013


Marley Inks Marketing Deal With Denver Broncos To Promote Coffee Service To Local Businesses


Emily Jed
Emily@vendingtimes.net
TAGS: Marley Coffee, Jammin' Java, Denver Broncos, 2013-14 NFL season, Black Rock Beverage Services, coffee service, Marley Coffee RealCups, coffee marketing

DENVER -- Marley Coffee has inked a deal with the Denver Broncos to publicize its flagship brand and new Denver-based office coffee service business during the 2013-14 NFL season.

Rohan Marley, founder and chairman of Marley Coffee, said the partnership with the Broncos will expose the coffee company to some of the biggest businesses in Denver, where it's now headquartered. He added that the reason the company acquired Black Rock Beverage Services in August was to build its OCS business in the Denver area. | READ MORE

Through the Denver Broncos partnership, Marley Coffee will advertise on the electronic signage system throughout Sports Authority Field at Mile High stadium during every Broncos pre- and regular season home game. The deal includes two 15-second commercial spots during network timeouts.

In addition, the Broncos will offer Marley Coffee RealCups, compatible with Keurig single-serve machines, in the stadium's suites during home games.

Marley Coffee will also be spotlighted on DenverBroncos.com, be featured in the GameDay guidebook and get a 30-second television commercial spot during "Mile High Living," a lifestyle program produced in partnership with the Broncos that airs weekly on Denver's ABC Channel 7.


Topic: Coffee Service News

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