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Issue Date: Vol. 54, No. 4, April 2014, Posted On: 3/7/2014

Mrs. Freshley's, Hershey Team Up To Create Mini Donuts, Swiss Rolls

Tim Sanford
TAGS: vending, vending machine snacks, Hershey, new pastry formats, Mrs. Freshley's Peanut Butter Flavored Swiss Rolls, Mrs. Freshley's Double Chocolate Mini Donuts

vending, Hershey, Mrs. Freshley's THOMASVILLE, GA -- Now available from Flowers Foods are two snacks that incorporate popular flavors from Hershey into familiar Mrs. Freshley's formats.

Mrs. Freshley's Peanut Butter Flavored Swiss Rolls feature Reese's brand peanut butter. This variation on the traditional creme-filled snack cake combines Reese's peanut butter filling with chocolate cake enrobed in a peanut butter-striped chocolate flavored coating. They're available in vendible 2.8-oz. single-serve two-packs and in 12-oz. 12-ct. multi packs.

Mrs. Freshley's Double Chocolate Mini Donuts are made with Hershey's cocoa, with which the familiar Freshley's soft cake doughnut is infused. The result is then iced with chocolate-flavored coating. Mini Donuts are offered in vendible 3.3-oz. single-serve 6-ct. packs and in 11.5-oz. 12-ct. bags.

Mrs. Freshley's products have built an enthusiastic national following since their debut 15 years ago. There now are more than 50 snack cakes and pastries in the line that is sold through vending machines, supermarkets and convenience stores.

The Mrs. Freshley's brand is online at mrsfreshleys.com.

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