HIGH POINT, NC -- Microtronic US said it has sold 10 million U-Keys and is marking the milestone with a Facebook contest for users of the cashless payment device.
U-Key users are invited to post a picture of themselves using the payment method in a vending machine or micromarket on the Microtronic Facebook page for a chance to win a $100 Visa card. The winner will be selected on August 1.
The prepaid U-Key is designed for use in "closed" payment environments, where vending machines or micromarkets are equipped with a Microtronic reader. It has a Mifare RFID chip inside that stores value, which customers load at a Microtronic cash-only or cash and credit card-loading station, or at a vending machine. The company's micromarket kiosks enable customers to load value using either cash or a credit card.
The U-Key is ISO 14444-certified and can be ordered in eight different colors and engraved with a logo.
Separately, Microtronic US said it is scheduled to install over 100 of its micromarkets in the next 60 days. The company introduced a "mini" self-checkout market for smaller sites last fall. | SEE STORY