QUICK LINKS: Videos  |  Micromarkets |

Redemption Report




Buy a Classified Ad


Editorial Calendars


Circulation Data






Date Book


Bookmark this site

Issue Date: Vol. 53, No. 9, September 2013, Posted On: 8/30/2013

Starbucks Aims To Double Clover Single-Cup Brewer Use

Emily Jed
TAGS: Starbucks CoffeeCo., Clover single-cup brewing system, espresso, coffee service, Andrew Linnemann,, coffee machine

Starbucks Clover SEATTLE -- Starbucks Coffee Co. is marking the fifth anniversary of its Clover single-cup brewing system with plans to double the number of stores using it by the end of 2014. Starbucks currently has 500 coffeehouses that have Clover system, which is designed to brew individual cups of Starbucks Reserve, its most rare and exotic coffees.

The Clover brewing system uses vacuum press technology with a stainless steel filter. Water temperature and brew time are precisely controlled through digital technology. A thermal blanket surrounds the brew chamber to keep water within 1°F. of the ideal temperature. After the coffee brews, it is pulled through a 70-micron filter. The resulting grounds are pushed out of the top of the machine.

"By brewing one cup at a time --using freshly ground beans to deliver that handcrafted cup of coffee to order -- the Clover brewing system brings theater to the brewing process and enables our baristas to have rich conversations with customers about our coffee," said Andrew Linnemann, vice-president of global coffee quality for Starbucks.

Over the past three years, Starbucks has introduced more than 40 different Starbucks Reserve coffees. It said it offers an average 14 varieties a year.

The Clover brewing system and Starbucks Reserve coffees are available in 25 markets in the U.S., as well as in in Canada, the UK, Japan, the Netherlands, Hong Kong, Kuwait, Poland, Russia, Thailand and Singapore.

Customers can locate participating stores through the Starbucks mobile app.

Topic: Coffee Service News

  • Startup Applies AI To Improving Coffee Supply Chain Transparency
  • World Coffee Producers Forum Seeks To Sustain Agricultural Sector
  • Royal Cup And Partner Clients Donate $70,000 To Neverthirst From Roar Coffee Sales
  • National Coffee Becomes U.S. Commercial Rep For Lavit Cold Beverage Systems
  • Max By Maxwell House Lets Drinkers Choose Caffeine Level

Copyright © 2017 Vending Times Inc. All rights reserved. 
P: (516) 442-1850 | F: (516) 442-1849 | subscriptions@vendingtimes.net
55 Maple Ave. - Ste. 304, Rockville Centre, NY 11570