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Issue Date: Vol. 51, No. 8, August 2011, Posted On: 7/19/2011


Sega Forms Alliance With Qubica AMF


Marcus Webb
amusement business, coin-op news, arcade, video game, videogame, coin-op game, Sega Amusements Europe, Qubica AMF Worldwide, bowling, coin-op amusements

LONDON -- Sega Amusements Europe Ltd. said it has formed a strategic alliance with bowling equipment provider QubicaAMF Worldwide.

They will reportedly collaborate on the development of a complete line of coin-op amusements and bowling products. The alliance will also reinforce both firms' sales networks by providing local distribution coverage in Europe and Russia.

Sega's U.S. sales team is not expected to represent Qubica product in the States. As reported last week by VT, Sega's American sales team now reports to Sega Europe. | SEE STORY


Topic: Music and Games Features

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  • National Dart Association Installs 2015 Board, Names Alvin Gerlach President
  • Ardent Leisure H2: Revenue Rises, Profit Falls And Main Event FECs Soar
  • TouchTunes Jukeboxes Promote Imagine Dragons' New Album
  • The Strong Museum To Launch Video Game Hall Of Fame, Fans Can Nominate Their Favorites

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