Geerdes and Monroe provided FDA staff members who handle policy, food, economic and regulatory issues a background on the vending industry and its business models. They also presented economic statistics, detailed the types of machines NAMA members operate and suggested possible labeling solutions.
The NAMA officials stressed the need for flexibility in any regulation in an effort to mitigate industry costs, and reported that the FDA representatives understood the benefit of allowing a wide variety of labeling options and the complexity of vending as a retail channel. They said FDA is opposed to labeling that offers a calorie range or refers consumers to a website for more information.
The FDA is expected to publish a notice in the Federal Register shortly with the terms and conditions for implementation of calorie-disclosure regulations. Final rules must be drafted by March 2011.