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Issue Date: Vol. 51, No. 5, May 2011, Posted On: 5/3/2011


Redbox Venders Will Begin Videogame Rentals In June


Marcus Webb
video game rental, Coinstar Inc., Redbox, DVD vending machines, video game rental machine, vending, vending machine, vending machine business, self-service kiosk, automated retailing

BELLEVUE, WA -- Coinstar Inc. said it will begin renting videogames for consumer consoles through 21,000 Redbox DVD vending machines, about 64% of its installed base, starting in June. Redbox will stock games for Sony's PlayStation, Nintendo's Wii and Microsoft's Xbox, renting them for $2 a day.

Coinstar tested videogame rentals in 5,000 machines between August 2009 and the end of 2010 and reported one million vended game rentals during that period. Coinstar officials said about 64% of Americans own videogame consoles.

Coinstar also said Redbox DVD rentals' net income for the quarter ended March 31 surged 32% to $8.5 million. DVD revenues were higher than expected since the company has been negatively impacted by delayed DVD releases for rentals and by rising DVD prices. | SEE STORY

Coinstar Inc. (Nasdaq: CSTR) is a leading provider of automated service solutions for retailers. Its core products are Redbox self-service DVD rentals and Coinstar brand self-service coin-counters. The company says it operates approximately 49,000 machines -- 31,800 DVD and 18,800 coin-counting kiosks -- deployed in supermarkets, drugstores, mass merchant stores, financial institutions, convenience stores and restaurants.


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