 | One Hand Does Not Wash Itself: Business Networking Group Can Be Valuable Source Of Leads Issue: Vol. 51, No. 6, June 2011 For many years, I drove to a local country club on Long Island every Wednesday morning to take part in one of the best sources of getting new accounts... by Len Rashkin Author: by Len Rashkin
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 | Coin-Op Gameplay: Shhh...! Welcome To Frightfearland! Issue: Vol. 51, No. 5, May 2011 When playing Taito's Shhh…! Welcome to Frightfearland, two words immediately came to mind to describe this game: fun and unique... by Evan Kirby Author: by Evan Kirby
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 | Aftershock: How Disaster In Japan Is Impacting The Worldwide Amusement Industry Issue: Vol. 51, No. 5, May 2011 Around the world the amusement industry is finding itself increasingly vulnerable to the economic impact of natural disasters. The latest example of the butterfly effect impacting the industry is not theory, but a tragic fact... by Kevin Williams Author: by Kevin Williams
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 | Adjusting Coffee Prices To Reflect Higher Costs Is Necessary For Survival Issue: Vol. 51, No. 5, May 2011 The coffee market remains very bullish. The price per pound is about $1.60 higher than it was a year ago. As a result, OCS operators must consider when and by how much to increase their prices... by Kevin Daw Author: by Kevin Daw
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 | How To Make Money In Today's Amusement Industry Issue: Vol. 51, No. 4, April 2011 There's still money to be made in the amusement industry, and what was true 50 years ago is still true today. Let's revisit four proven moneymaking strategies... by Frank Seninsky Author: by Frank Seninsky
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 | Build Account Loyalty By Educating To Create Mutual Respect Issue: Vol. 51, No. 4, April 2011 Contract or no contract, there is never a guarantee that any client will stay with your company for a predictable period of time... by Len Raskin Author: by Len Rashkin
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 | Coin-Op Gameplay: Namco's Dead Heat Issue: Vol. 51, No. 4, April 2011 Namco's latest offers operators more than driving game standards. While its elaborate tracks, over-the-top speeds and fantasy stunts are typical fare, Dead Heat takes head-to-head racing to a new level... by Evan Kirby Author: by Evan Kirby
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 | Shape Of Things To Come: Why The Coinco/InOne Deal Is Vending's Most Significant Of 2011 Issue: Vol. 51, No. 5, May 2011 To my mind, Coin Acceptors' acquisition of InOne is very significant, and indicative of where the vending industry is headed.... by David Levine Author: by Dave Levine
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 | Today's 3D Boom: Could It Transform Pay-For-Play Videogames? Issue: Vol. 51, No. 3, March 2011 One of the oldest jokes in the entertainment industry speaks of "an overnight success, only 20 years in the making." It is frequently true of performers, and it is equally true of technology, that seemingly sudden breakthroughs are often preceded by years of misfires, frustrations and failures. This is certainly the case with 3D... by Kevin Williams Author: by Kevin Williams
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 | Cashless Payments Go Mainstream In Unattended POS Markets Issue: Vol. 51, No. 3, March 2011 Support and use for cashless transactions are moving rapidly into nontraditional vending and other unattended point of sale markets... by Michael Lawlor Author: by Michael Lawlor
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 | Printed Form For Prospects Enhances Salesforce Effectiveness Issue: Vol. 51, No. 3, March 2011 What information is critical to making the sale? This month I'll show OCS managers how to create a form that will instantly guide telemarketers and field personnel in collecting information... by Len Rashkin Author: by Len Rashkin
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 | Practice Dealing With Objections To Bolster Sales Effectiveness Issue: Vol. 51, No. 2, February 2011 Don’t take no for an answer! Role-playing scenarios to overcome common objections can bolster sales effectiveness... by Len Rashkin
Author: by Len Rashkin
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 | ALERTS AND REPORTS: Getting The Most From Wireless Networks Issue: Vol. 51, No. 1, January 2011 As advanced technology continues to permeate the vending space, one of the most attractive (and certainly most talked-about) solutions appears to be telemetry-based remote machine monitoring... by Michael Merriam Author: by Michael Merriam
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 | FUTURETHINK: Vending Operators Might Profit From The High Price Of Silver Issue: Vol. 51, No. 2, February 2011 The current rally in precious metals is interesting, to say the least. Whether it is due to the fear of inflation or impatience with the pace of economic recovery, precious metals have been outperforming most asset classes...by Dave Levine Author: by Dave Levine
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 | GREEN COFFEE PRICES: This Time May Be Different, But History Argues Against Panic Issue: Vol. 50, No. 12, December 2010 Coffee prices have risen steadily from their historic lows early in this decade, and the continued increase is causing a good deal of discussion. Some say that the world has changed, and the market factors that worked to correct green coffee price spikes in the past are no longer effective. Is this time really different? by Kevin Daw Author: by Kevin Daw
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 | Videogame Market Appeal Is Not Gone Issue: Vol. 50, No. 12, December 2010 For many U.S. operators, videogames are like an old flame you keep thinking about -- even though you almost wish you could put her out of your mind. "Flame" is precisely the right word. Many operators felt burned by the video sector... by Kevin Williams Author: by Kevin Williams
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 | THE GREAT DEBATE: National Brands Are Pre-Sold, But Private Label Can Add Profit Issue: Vol. 50, No. 12, December 2010 A coffee service thrives by giving its customers what they want, while working to upgrade and guide those desires... by Len Rashkin Author: by Len Rashkin
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 | THIS WAY UP: Performance Reviews Guide Employees Toward Advancement Issue: Vol. 50, No. 12, December 2010 Well-conducted performance reviews can help workers develop and perfect the skills they need to move up... by Jerry McVety Author: by Jerry McVety
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 | Three Myths, Two Cycles And...A Surprisingly Hopeful Future Issue: Vol. 50, No. 11, November 2010 Is the industry turning the corner? It's time to put the pessimistic myths aside and gear up for the amusement industry's promising future... by Frank Seninsky Author: by Frank Sensinsky
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 | Emphasize Positive Differences To Pull Ahead Of Competitors Issue: Vol. 50, No. 11, November 2010 Selling against a good competitor is much harder than presenting to a company that does not have a coffee service provider. When a strong competitor already is in place, success or failure depends largely on the sales personnel on either side... by Len Rashkin Author: by Len Rashkin
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 | Individual Performance Evaluation Is Key To Excellent Service Issue: Vol. 50, No. 11, November 2010 Exceeding customers' expectations, both in service and food quality and variety, is the only way to remain successful in today's very competitive and challenging foodservice business... by Jerry McVety Author: by Jerry McVety
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 | SUSTAINABLE SELLING: Cost Awareness Is Best Defense Against Low-Profit Business Issue: Vol. 50, No. 10, October 2010 Sales reps who understand the cost of doing business will go the extra mile to protect the operator’s bottom line… by Len Rashkin Author: by Len Rashkin
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 | If You Could Increase Your Sales At No Cost, Would You Do It? Issue: Vol. 50, No. 11, November 2010 Vending is an impulse purchase, and is affected by visibility in the location. Recent tests with amusement crane machines revealed a method that any operator can use to increase sales in vending or amusement locations... by Dave Levine Author: David Levine
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 | MIDSCALE ATTRACTIONS: Developing Viddie Class Is A Sweet Spot In Today’s Market Issue: Vol. 50, No. 9, September 2010 Here's a peek at a new videogame category that you will be hearing more about more and more. Let's call it the "midscale attraction," and leading operators are already deploying these hybrid games... by Kevin Williams Author: by Kevin Williams
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 | PRESERVING PROFITABILITY: Confidence, Communication Pay Off When Coffee Prices Rise Issue: Vol. 50, No. 9, September 2010 Coffee prices are on the upswing at present for a variety of reasons, and some office coffee operators might be reluctant to raise their prices. But if you sell by price, you lose by price... by Len Rashkin Author: by Len Rashkin
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