CORONA, CA -- AVT Inc. is conducting a nationwide campaign to spread the message that the automated retailing industry can be a key player in the nation's economic growth.
The campaign will be featured in The Wall Street Journal and other publications, as well as in online ads on Google, Yahoo and other high-traffic sites, according to the company.
The ads will emphasize that automated retailing benefits individuals by providing them with a relatively low-cost way to start their own businesses, and with little overhead. While many startups can require investments of hundreds of thousands of dollars, almost anyone can become their own boss and open an automated store, according to the Corona, CA-based provider of automated retail systems.
The AVT campaign stresses that many people who have lost jobs in the recent economic downturn have found a new beginning by opening their own automated stores and touts them as a fast and efficient way to sell everything from sunglasses to swimsuits in locations where consumers need them most.
"If the last 20 years were about the growth of online shopping, the next 20 will be about the growth of automated stores," said Shannon Illingworth, chairman and founder of AVT. "It has the advantages of online shopping, but it is better, because consumers can immediately get what they want, they don't have to pay for shipping, and the prices can be the lowest possible due to the greatly reduced overhead."