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Issue Date: Vol. 50, No. 10, October 2010, Posted On: 9/22/2010


Green Mountain Raises Keurig K-Cup Prices


Emily Jed
Emily@vendingtimes.net
Green Mountain Coffee Roasters, Keurig, K-Cup, K-Cup price increase, coffee price increase, office coffee service, OCS, coffee business, vending business

WATERBURY, VT -- Green Mountain Coffee Roasters Inc. announced a price increase on all K-Cup portion packs for its Keurig single-cup brewing system sold in North America. The price hike takes effect across all sales channels Oct.11. Green Mountain said consumers can expect to see a purchase price increase of approximately 10% to 15% over the next several months as a result.

Officials cited a sustained increase in the price of green coffee, differentials for premium quality coffees, increases in prices of other raw materials and higher packaging and transportation costs as reasons for raising its prices.

Over the past three months, green coffee prices have increased from $1.45 a pound to $1.90, a rise of approximately 31%. In August, J.M. Smucker Co. raised prices of most of its Folgers, Dunkin' Donuts and Millstone coffees in the U.S. by an average of 9%, citing higher green coffee prices. Kraft Foods followed with price hikes on select Maxwell House and Yuban ground and instant coffees.


Topic: Coffee Service News

Articles:
  • Keurig Thinks Outside K-Cup, Debuts Eccellenza Touch Bean-To-Cup Coffee Brewer
  • Rwanda And Mexico Are First Countries To Commit To Sustainable Coffee Challenge
  • Nespresso First To Return Cuban Coffee To U.S. After 50+ Years
  • National Coffee Association Welcomes 'Highly Significant' Coffee Health News From World Health Organization
  • Joyride Coffee Promotes Cold Brew Kegs In 'Upgrade My Office Space' Contest

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