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Issue Date: Vol. 52, No. 1, January 2012, Posted On: 1/12/2012


TouchTunes Demonstrates New Virtuo Interactive Features At Verizon's CES Booth


Nick Montano
Nick@vendingtimes.net
jukebox, juke box, jukebox operator, TouchTunes Interactive Networks, Christian McMahan, Virtuo jukebox, Verizon Wireless, music kiosk, vending machine, coin-op news, Verizon 4G LTE, TouchTunes Karaoke, TouchTunes PhotoBooth, photo booth, karaoke, myTouchTunes, bar entertainment, Consumer Electronic Show

LAS VEGAS -- On display in the Verizon Wireless exhibit at the 2012 Consumer Electronic Show here is a TouchTunes Virtuo jukebox fitted out with the company's newest entertainment applications, slated for rollout later this year.

Virtuo PhotoBooth is a feature that allows jukebox patrons to take "fun, spontaneous" pictures of themselves on location for immediate upload to the popular social networks, email dispatch or printing.

Virtuo Karaoke is a state-of-the-art karaoke system allowing bar and restaurant locations to offer their patrons the opportunity to perform their favorite songs in concert with the Virtuo jukebox. Also demonstrated was the companion Karaoke Mobile app, which permits customers to browse songbooks, choose a selection and reserve a spot in the performance queue at the location.

TouchTunes Karaoke Video Studio is an ancillary service that allows anyone in the audience who has a connected mobile device with video camera capabilities to record a karaoke performance, send the recording to TouchTunes and receive a version with synchronized high-fidelity audio in a few seconds. The PhotoBooth and Karaoke apps were unveiled at last fall's TouchTunes Partners' Meeting for operators | SEE STORY

Also previewed at CES was the second generation of TouchTunes' application for handheld wireless devices. The myTouchTunes Mobile App 2.0 offers a redesigned user interface, easier check-in and payment options, more opportunities for social engagement and enhanced loyalty rewards.

"The launch of Virtuo and the new apps is just the beginning," said TouchTunes chief marketing officer Christian McMahan. "We are now aggressively developing a suite of breakthrough, innovative products that will allow our consumers to fully leverage the power of Verizon's 4G LTE network."

Verizon Wireless is in the forefront of the move to faster fourth-generation wireless broadband connectivity. Its 4G LTE network is the largest in the United States, now covering more than 200 million people in 190 markets.

TouchTunes announced at last year's CES that it would employ the Verizon 4G LTE network to support its installed base of digital jukeboxes nationwide. | SEE STORY

The company reports that the network's unique combination of high data speeds and coast-to-coast coverage has enabled TouchTunes systems using the service to capitalize on fast connectivity, reducing deployment costs and providing on-demand access to TouchTunes' rich entertainment and advertising media.

TouchTunes Interactive Networks provides entertainment and marketing solutions to 50,000 bars and restaurants.


Topic: Music and Games Features

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