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NEW YORK CITY -- The National Coffee Association of USA will conduct a webinar based on recent NCA studies of coffee drinking among the Hispanic-American population. The online presentation will apply 2012 data and analysis by NCA to exploring this growing segment of the U.S. population in terms of its coffee consumption preferences and practices.
The webinar will be led by Autumn McDonald of Kraft Foods and Michael Edwards of Dig Insights Inc. It is scheduled for Thursday, April 26, from noon to 1:30 p.m. (EDT).
The registration fees are:
» $79 for NCA members
» $99 for members of the National Automatic Merchandising Association, Coffee Association of Canada, Specialty Coffee Association of America and Green Coffee Association
» $119 for nonmembers
Information and online registration may be found at the association's website, under "Events & Education" on the homepage, or by clicking here.
The National Coffee Association of USA Inc. was founded in 1911, making it one of the earliest trade associations in the country. It is the oldest association serving the coffee industry in the United States.