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Issue Date: Vol. 53, No. 6, June 2013, Posted On: 5/31/2013


Coffee Bean & Tea Leaf Brand Joins Keurig K-Cup Lineup


Emily Jed
Emily@vendingtimes.net
TAGS: office coffee service, OCS supplies, vending, Green Mountain Coffee Roasters Inc., The Coffee Bean & Tea Leaf, International Coffee & Tea LLC, Coffee Bean & Tea Leaf K-Cups, Keurig brewer

WATERBURY, VT -- Green Mountain Coffee Roasters Inc. has entered a multiyear pact to offer The Coffee Bean & Tea Leaf brand, made by International Coffee & Tea LLC, in K-Cups for Keurig brewers.

Coffee Bean & Tea Leaf K-Cups will be available as "premium" offerings in several channels in the U.S. beginning in spring 2014.

The Coffee Bean & Tea Leaf, founded in 1963, is widely regarded as the oldest privately held specialty coffee and tea retailer in the U.S. The company says it selects only the top 1% of Arabica beans and premium hand-plucked, whole-leaf teas through its relationships with private coffee farms and tea estates around the world.

There are more than 900 Coffee Bean & Tea Leaf specialty coffee shops in some 30 countries. Its products are also available in grocery stores, restaurants and offices, as well as in conjunction with its own CBTL single-serve beverage system.


Topic: Coffee Service News

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