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Issue Date: Vol. 51, No. 2, February 2011, Posted On: 1/24/2011

Apple Names Brent Sales/Namco Europe Its UK And European Agent

Nick Montano
Apple Industries, Allen Weisberg, photo booth, photobooth, coin-op machine, Brent Sales, Namco Europe, kiosk, automated retailing, photo booth sales, European photo booth sales, European Amusement and Gaming Expo, photo booth distribution, photo booth factory, kiosk, vending machine, self-service kiosk

BRONX, NY -- Apple Industries reports that it has entered into a distribution agreement with Brent Sales/Namco Europe, which will now represent Apple photobooths in England and continental Europe. The announcement was made on the eve of the European Amusement and Gaming Expo by Apple president Allen Weisberg.

Brent Sales is the distribution arm of Namco Europe Ltd. It distributes Namco coin-op product in the UK and Europe.

"Teaming up with a well-established distributor like Brent Sales/Namco Europe is certain to boost Apple’s presence worldwide," said Weisberg, who added that Apple's photobooth lineup would likewise help widen the European distributor's offerings.

Weisberg said the agreement officially kicks off at the EAG show, set for the ExCel London exhibition and conference center from Jan. 25 through 27. | SEE STORY

At the London show, Apple will be displaying several different photobooth models in Brent Sales/Namco Europe’s stand. Products include:

Magazine Me, a large photobooth that allows customers to put their faces on the covers of various magazines. It prints the covers in 6”x8” format. | SEE STORY

EZ Photo, described as a kiosk rather than an enclosed photobooth, looks like a giant smart phone with a simple red EZ photo button to activate picture taking. It vends two color strips of four pictures each.

Pix Place, another self-service kiosk, features a metallic white finish, takes photos for free and then displays them in various formats on its touchscreen. The formats include color and black-and-white strips, postcards, holiday backgrounds and faces on hairstyles. Built into the Pix Place is a shopping cart feature that allows the customers to choose the pictures they like best to purchase on their credit card.

Face Place Double Take is billed as two photobooths in one. The inside is described as a normal photobooth that does double strips in four of Apple’s most popular software programs. The outside panel hosts a large touchscreen monitor with all Pix Place shopping cart features.

Also on display will be the Face Place Photo2Go machine, which Apple rolled out about two years ago. Built primarily for the rentals and events, Face Place Photo2Go features lightweight aluminum construction, a collapsible frame and a built-in dolly system.

Apple will also be showing three of its standard photobooths that have been revamped with new software and new cabinetry. They include the Apple Royale and Apple Sapphire photobooths, which now have cabinets with rounded edges, new interior lighting and more seating space. The Face Place Deluxe, which looks like a giant camera, now features all-new software that offers color and black-and-white strips, hairstyles and fun borders and backgrounds.

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